Enriching the lives of animals by bringing out their wild side.
Animals have to work really hard to survive in the wild. They use their mental and physical capabilities to do things like hunt, build homes, forage for food, hide from predators, and find a mate. When an animal lives in a zoo or sanctuary, their caretakers ensure that they have plenty of food, water, and shelter. Zoo animals’ lives don’t depend on their mental and physical capabilities—they’ll get fed and cared for anyways. While these animals live incredibly comfortable lives, they can get bored or stressed if they are not challenged both mentally and physically.
We create and evaluate puzzles, toys, and games to stimulate problem-solving and physical activity. All of our puzzles and toys (called enrichment) are intended to provide animals with experiences that mimic ones they may encounter in the wild—like foraging for food or using a tool to get a reward. Our cutting edge products are durable, safe for animals, and can be changed in hundreds of ways to give animals new challenges every day.
We also aim to inspire animal caretakers to create interesting, dynamic enrichment for the animals under their care. Our team is committed to educate people about the importance of enrichment, gather enrichment-related resources for animal caretakers, and share enrichment ideas with the animal care community.